When a customer buys anything from you, their information goes immediately and automatically into a database.
When a customer fills out your questionnaire form, the information logs into your client database.
When a customer subscribes to an autoresponder system, their information zips directly into your client database.
The diagram below illustrates the client management database:
Having a database of customers and so forth is absolutely essential to your success. That allows you to search for specific customers, make mailing lists, edit your customer's information, send a broadcast and even view the customer's previous order history.
Using this system, you can manage your own newsletter to send out mailings to your users whenever you want, as often as you want. This alone saves you $20 a month (or more) for a list service.
And it's ten times easier than trying to manage it through an email program like Eudora. Eudora is a great program. But a sophisticated list manager it isn't. If someone unsubscribes to your ezine, mailing list or newsletter, you have to manually remove them. And what if you screw up? Then you're accused of being a spammer! You can even get your web hosting shut down because of it.
Talk about a nightmare! And what about when someone sends an unsubscribe request from a different email address than the one they signed up under. Oh boy, you have a real potential disaster there.
Do you have any idea of how much time you can squander poking around in your email box trying to cross reference an unsubscribe request? Geez!
Ultimate Automation removes people automatically so you can sleep at night like a baby.
It inserts a little tag at the end of each email you autorespond with that will remove someone from the database when they click on it. That's the power of having a fully automated, database-driven system on your team.
To continue our tour, we'll summarize all the important features and benefits you get when you come on board with Ultimate Automation.
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